By 1988, Sony has become a real corporation, acquiring media companies. In particular, this year the studio was bought CBS Records Inc. and renamed Sony Music Entertainment. With the advent of the 90s, the world saw the unique products that turned the world. It: Vaio laptops, Sony Playstation, Blue-Ray, camera Cyber Shot.
Due to a fire in the year 2000, the factory Phillips in New Mexico, Ericsson company suffers losses, together with Nokia. Both of these companies bought logic chips for their mobile phones at the plant. If replacement suppliers Nokia has been, then Ericsson did not have them at all. The last has to go to desperate measures and she agrees with Sony co-production of mobile phones. 2001, these companies have completed their formal merger, but with the end of 2002 started the production of mobile phones under the Sony Ericsson brand.
In 2009, the company SE was made a very important decision. It concerned the fact that all smartphones Xperia range will be released exclusively on the Android operating system. This decision had a positive impact on the company's profits. Tom culprit was the first Android flagship from Sony Ericsson - Xperia X10.
Recently, Sony Ericsson brand no longer exists. The company Ericsson, fearing strong competition from Samsung, HTC and LG, Sony has offered to buy out their 50% stake. Now Sony has become much more competitive now than when she was in the merger. Do not forget that the Sony, first of all, not only a manufacturer of high quality and functionality of smart phones, but TVs, photo / video technology, multimedia equipment, game consoles and more. All Sony Corporation is composed of eight divisions:
Sony Corporation (holding company management, electronics, household and professional);
Sony Computer Entertainment (game consoles Playstation, and video games);
Sony Mobile Communications (mobile phones);
Sony Vaio (notebooks);
Sony Bravia (TVs);
Sony Music Entertainment (music industry);
Sony Pictures Entertainment (production and producing films, owns film studios Columbia Pictures and TriStars Pictures);
Sony Financial Holdings (operations in the financial sector - insurance, banks).